The "Four Most" Tilapia Market in South China in July

When the author chatted with a friend who was selling tilapia in the Leizhou area of ​​Zhanjiang recently, the friends talked about two very interesting phenomena. He said that when the market runs this year, several duck-cafe restaurants on the roadside often see several tilapia farmers sitting there drinking tea and chatting. This time last year, the market was not good. How did they call them (Tilapia farmers) to come out for tea? Everyone said "No mood, sleep." Another phenomenon is that the smoke that the farmers smoke is on the grade. Last year, they held the hookah and bought bulk tobacco. At least this year, they all pumped the “Lotus King”...

It seems that tilapia farmers have mostly made money this year. This is also proved by the fact that in July, 500-799g specifications of tilapia, Hainan Wenchang processing plant Tangtou purchase price of 4.5 yuan / 500g, Guangdong, Guangdong, the West is 4.4-4.5 yuan / 500g, the Pearl River Delta region is 4.2 yuan / 500g, Guangxi Nanning region is 4.7 yuan / 500g; respectively, compared with the same period last year, an increase of 1 yuan / 500g, 1.1-1.2 yuan / 500g, 0.9 yuan / 500g, 0.5 yuan / 500g.

The Wenchang area in Hainan is intensively fed with tilapia, fed throughout the feed, and the aquaculture cost is evaluated with good efficiency. "According to the purchase price of 4.5 yuan/500g, good farmers can earn 1.2-1.3 yuan/500g, and ordinary people can earn 0.8 yuan/500g or more." Stone Manager of Wenchang Area, Hainan Branch of Tongwei Co., Ltd. told author.

It is understood that the currently listed tilapia is the autumn seedling that was launched last year. Through the continued sluggish market conditions and the risk of aquaculture caused by large outbreaks of streptococcus, in 2009 some farmers sold off the first batch of fish, which reduced the number of fry in autumn and even switched to other varieties. On the one hand, farmers are adopting a wait-and-see attitude towards tilapia breeding, and are cautious on investment; on the other hand, due to the effects of high temperature weather and streptococcus, the output of autumn seedlings in major seedlings has also declined compared with previous years. Overall, the current market size of fish in South China is relatively small and has become the main reason for the high tilapia prices.

"If you don't worry about the price of fish, you will not be able to raise it." This is the current general mentality of tilapia farmers. In previous years, bumper crops were not harvested. This year, tilapia's “priceless” market has given farmers a head start.

The highest price - tilapia sold to 4.7 yuan / 500g

Among the major tilapia production areas in South China, Tilapia in Guangxi's Nanning region has the highest purchase price of 4.7 yuan/500g. It is understood that Nanning has poor water quality and inconvenience to change water. Tilapia is not suitable for fish, ducks and fish. The polyculture of pigs, the majority of pure breeding households; the inconvenience of transportation and high transportation costs; at the same time, the promotion time of tilapia breeding in the region is relatively short, and there is a gap in the breeding technology compared with Guangdong, Hainan and other places, so tilapia in the Guangxi region The breeding cost is more than 10% higher than Guangdong and Hainan.

The increase in the cost of farming has pushed up farmers' expectations for the purchase price. The huge tilapia consumption in Guangxi's local market has also contributed to the further increase in prices. According to statistics, in tilapia sales in Guangxi, the amount of tilapia used for export accounts for only 25%-30%. The rest are used for local and other provincial consumption, of which Guangxi's local market consumption accounts for about 40%.

It is often difficult for local tilapia processing companies in Guangxi to purchase sufficient quantities of raw fish. Sun Zhongyi, chairman of Guangxi Baiyang Group, introduced Nanning Baiyang Food Processing Factory as an example, with an annual processing capacity of 30,000 tons, and Nanning City The total amount of non-fish culture is only about 50,000 t. “Now in 500-799g specifications of tilapia in Nanning, the wholesale retail price in Tongtou has reached 5.2 yuan/500g. The processing plant has to collect raw fish and the price has to be raised.” Wu Haijun, deputy manager of marketing department of Nanning Baiyang Feed Co., Ltd. said.

In addition, the reduction in the total amount of aquaculture is also one of the reasons why the farmers’ prices are strong. "If the fish prices are good in the first half of this year, if the farmers who did not catch up with the autumn seedlings' aquaculture supplement their spring seedlings, they will be listed on the market after October-November. It will be difficult to say whether the prices will be satisfactory at that time." Luo of Xingning District, Nanning Non-fish farmers Lin bosses are not optimistic about the tilapia market after October, when the spring seedlings were released at the beginning of the year, the density of seedlings was reduced so that the city could be completed as early as possible. “As a result of the farmers' reduced breeding density and the transfer of four major domestic fish and other species, the tilapia production in Guangxi this year has been reduced by 20% compared with last year.” Wu Haijun estimates.

The most frustration - no fish can be eaten at the processing plant "hungry belly"

The price of tilapia in Guangxi is quite high, and the processing plants in the western Guangdong are suffering from the “fishbitters”. According to Lin Zong (a pseudonym), a person in charge of a processing plant in Zhanjiang, Guangxi XX Group plans to list on the market and tilapia processing and export is its main business. Therefore, it is necessary to expand the export volume of tilapia to reflect that the company’s turnover is continuously growing. During the period, the company met the listing requirements.

Local raw material fish is difficult to acquire, and the price is high. The Tilapia processing plant under the XX Group has started to use the idea of ​​tilapia in western Guangdong. “If you want to collect fish, it must be higher than the price of the western processing factory. Therefore, regardless of the price of tilapia in the western part of the country, the price of the Guangxi processing factory is 0.1-0.15 yuan/500g.” This feels helpless.

According to Lin, there are many foreign orders, but the price is not high, generally 1.72-1.73 US dollars / pound. With the current catch price of 4.4-4.5 yuan/500g, the fish purchase cost to the factory reaches 4.6 yuan/500g after the cost of transportation, labor, and rough processing. If the aquaculture and processing links all require certain reasonable profit margins, the foreign order price must be around US$2 per pound. What makes Lin always more helpless is that Guangxi region has preferential policies for tilapia processing plants, with a subsidy of 0.15 yuan per 500 g of fish purchased, and Guangdong does not.

Now the price of raw fish, so that the total processing plant Lin's dilemma does not accept orders, the company's daily production is difficult to maintain; accept orders, raw fish increase 0.1 yuan / 500g, the cost of exporting a cabinet will increase 30,000 yuan.

The sales of tilapia in Hainan are mainly driven by processing plants, accounting for about 90% of the total. Logically speaking, if the processing plant jointly lower prices, there is still room for price cuts. “It is difficult to pressure, on the one hand, dealers in Hainan Island compete for customers, vicious competition raises the tilapia purchase price; on the other hand, the price of fish is also high in Zhanjiang across the sea, which lowers the processing plant's income. Raw fish.” A person in charge of a processing plant in Hainan told the author.

The most crazy feed factory even sells the tapes to fight for sales of fish at a good price. Apart from farmers, the feed mills are also excited. Affected by the weather, the rate of high-drainage ponds occurred in the early-stage shrimp culture. The rearing period was delayed and the peak amount of shrimps was delayed accordingly. "Now most of them use materials No. 1 and No. 3, and there are very few farmers using them," said Wu Hailu.

Due to delays in the amount of shrimp material plate, feed mills mostly focus on the fish plate, especially after the tilapia market improved this year, farmers "candidly used materials." “Last year, the farmers in West Guangdong were generally fed with 300 g of fertilizer to feed a small amount of feed. This year, most of the fish began to feed 100 g of fish,” said Lu Feng, Leizhou District, Guangdong Phoenix Feed Co., Ltd.

As a result, the feed mill made every effort to compete for the tilapia market. According to the author's visit to the understanding of the situation, the current feed factory to buy feed or other items to win the majority of customers, such as 1t granules to send a pack of extruded material or fry opening material; individual manufacturers are not enough promotional efforts to attract customers, implementation 5t starting 10 packets of duck material approach. Some manufacturers also earn customers' eyeballs by offering discounts of 100 yuan/t or expanding sales efforts at certain times. The more subtle approach is that the elevation of feed protein content, the implementation of low-cost sales, through the farmers "high protein is a good material," the psychology of public relations to promote feed sales ... ... In short, the tilapia feed market promotions " You sing me on stage."

The crazy promotion of feed mills can naturally cater to the needs of some people, but some dealers also object to this. Li Bo of Leizhou, Zhanjiang, has monthly feed sales of around 1000 tons. He believes that “when wool is on sheep, the greater the promotion, the harder it is to guarantee feed quality.”

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